Broadridge and LPL fill wealth-platform executive seats as three Schwab executives leave
PWD logged 351 executive changes and 10 custodian changes in the 30-day window, with leadership seats turning over far more often than client books changed custodians.
Broadridge has named Boaz Lahovitsky, hired from J.P. Morgan, president of its wealth management business, replacing Mike Alexander, and LPL has hired Jeremy Holly from SageView as an executive vice president. Both arrivals fall inside a 30-day window in which three Charles Schwab executives left, one of them, Naureen Hassan, bound for UBS. Read as separate announcements, the names are the ordinary circulation of senior talent through large firms. Read as one month's run, they cluster at the layer of the business that decides which systems an advisor opens each morning and who holds the record of the client on the other side of them.
The counts behind the month give the hires a frame. PWD's tracking recorded 351 executive changes across wealth and asset management in the window, against 720 announced deals and 479 closings — fourth of the twelve activity types, behind advisor moves and the two deal categories, and ahead of fund launches at 272 and team liftouts at 189. Advisor moves dwarfed everything at 2,694, roughly eight for every executive change. At the bottom of the list sat custodian changes at 10, behind breakaways at 30 and office openings at 38. People changed employers far more readily than clients changed custodians: executive changes ran at roughly 35 times the custodian count, and even the smallest people-related category ran three times it.
Set against the deal book, 351 executive changes to 720 announced deals is a little under one for two, close company for two categories doing different work. A deal changes who owns a book of clients; a hire changes who runs the machinery that book sits on.
351 seats, 10 custodian switches
Whether the machinery deserves the attention is what the window's platform news speaks to. Northwestern Mutual's contract covers 22,000 advisors and rents the AI workflow layer while the firm keeps the client record; Altruist owns the advisor's system of record outright; Jump rents the same AI capabilities to competing firms. Whoever operates that layer touches every account review and every rebalance those advisors produce without holding a client relationship, and the three arrangements differ in one respect that matters to the advisors underneath them: whether the client record sits inside the firm or with the vendor.
The window's coverage does not describe the mandates attached to the new Broadridge and LPL roles, so any link between them and that layer is an inference rather than a record. What the record does show is where each name came from — J.P. Morgan for Lahovitsky, SageView for Holly — and that the two firms answered different questions in filling their seats. Broadridge replaced Mike Alexander; LPL added an executive vice president. Both hires came from outside the firm making them.
Three departures from one firm inside a single month stands out in the window. The record names one destination, UBS, for Naureen Hassan, and does not establish that the three Schwab exits are connected. UBS's 120 tracked events also led the window's firm-level tally, ahead of Kestra Private Wealth Services and NewEdge Wealth, tied at 113.
The rest of that list runs through the advice business. OpenArc Corporate Advisory recorded 109 tracked events, The Wealth Consulting Group 105, MissionSquare Wealth Management 104, RFG Advisory 101, Merit Financial Advisors 96, Modern Wealth Management 94, The Strategic Financial Alliance 88 and MissionSquare Retirement 86. Nine of the eleven names behind UBS carry wealth, advisory or retirement in their corporate names, and Tastytrade, at 75, is the only retail-trading platform among the twelve. The month's hiring news is arriving in a window dominated by advisor-facing firms.
Coverage attention over the same stretch ran toward deals and alternative assets: private credit drew 230 stories across two weeks, data centers 170, recruiting 152, RIA M&A 109 and custody 89, with tokenization at 83 and digital infrastructure at 68. Executive changes are a small share of that mix, which is the argument for counting them rather than reading them one at a time.
Whom Broadridge installs around Lahovitsky, and whether the Schwab exits stop at three, are the open items the window leaves. Custodian changes are the number that would have to move for the month's hires to read as a contest over client books rather than over seats.
People changed employers far more readily than clients changed custodians: executive changes ran at roughly 35 times the custodian count, and even the smallest people-related category ran three times it.
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