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AllianceBernstein hands its wealth builder the CEO job

A $169 billion private-wealth arm inside a $919 billion manager now supplies AB's next chief executive, as Broadridge hires the architect of J.P. Morgan's hybrid-advice model.

AllianceBernstein will hand its top job to the executive who built its private-wealth business, as the Nashville-based asset manager said Friday that president Onur Erzan will add the chief executive title on April 1, 2027, succeeding Seth Bernstein, who retires March 31 after nearly a decade in the role and will remain on AB's board.

Under Bernstein, the firm's assets under management nearly doubled, to more than $919 billion as of Aug. 31, and Bernstein Private Wealth Management accounted for $169 billion of it, about 18% of the firm and the slice that sits between AB's investment engines and the clients who buy them. An asset manager's wealth arm is where its shelf of private credit and retirement products meets a buyer the firm already knows, and AB has spent the Erzan years building that shelf.

His résumé runs through the businesses AB now leans on: Erzan joined in 2021 after two decades at McKinsey & Company, where he was a senior partner and co-led the Wealth & Asset Management practice, and he became president in January, credited with launching the firm's active ETF lineup, standing up an integrated insurance-asset management unit, and expanding its private credit and retirement income offerings.

His purview already covered AB's Private Wealth Management, Global Private Alternatives and Global Asset Management Distribution businesses, along with Strategy and Corporate Development, and on the private-wealth side he pushed the buildout of services for ultra-high-net-worth clients, global families and family offices, the client set every large asset manager now courts. Promoting the executive who ran that buildout is the clearest statement AB could make about where it expects the next dollar of growth to come from.

There is a second job inside the first. Erzan has held a seat on the management committee at Equitable Holdings, AB's parent, since 2021, and when Equitable's pending merger with Corebridge Financial closes, he will join the combined company's leadership team under CEO Marc Costantini. The AB handoff, roughly six months out, lands while that merger is still pending. Mark Pearson, Equitable's CEO and an AB board member, cited Erzan's "deep experience across asset management and insurance"; Erzan framed the moment around clients "seeking deeper partnerships, broader capabilities and more integrated solutions."

Broadridge hires the hybrid-advice architect

The same week brought a second move from a different corner of the business, as Broadridge Financial Solutions named Boaz Lahovitsky president of wealth management on Wednesday, replacing Mike Alexander, who stays with the company to work on strategic programs and initiatives. Lahovitsky arrives from J.P. Morgan, where he was managing director of Personal Advisors and built the bank's hybrid-advice business for mass-affluent clients, the model that pairs fiduciary advice from human advisors with advisor platforms and digital client engagement.

Broadridge sells the layer beneath that model, and the company has been assembling the integration pipes that connect a wealth firm's advisors to its systems; in September it brought digital-asset plumbing to U.S. wealth platforms. Hiring the executive who built J.P. Morgan's hybrid-advice operation gives Broadridge the blueprint for the advice conversation, which is where the documented client relationship lives.

As this publication has argued, the platform fight has moved from custody contracts to owning the plan record and the client record, and a vendor that can sit inside the hybrid-advice workflow — a human advisor, a digital engagement layer, a reconciled record of what was said — is selling into exactly that contest. Broadridge's hire is a wager that firms will buy the pipes rather than build them, and that the model Lahovitsky built for mass-affluent clients becomes the default architecture for advice delivered below the ultra-high-net-worth line.

The week's leadership churn ran wider than these two, as InvestmentNews's roundup also counted changes at Wedbush and Alaris Acquisitions without detailing them. Wedbush's September has been busier on the recruiting side, where it added a $500 million team recruited from UBS in Greensboro and a Chicago market-builder hire with no disclosed book.

Erzan's elevation is a bet that AB's growth now runs through the advisor's book rather than the institutional mandate, and it is the right read of where the large asset managers are being pushed, but it is also the bet rivals can attack directly. The private-wealth franchise is the part of AB that the recruiting market can price on any given week, and in recent weeks it did: a $1.4 billion Bernstein team left for UBS in a Southern California push. The recruiting tape is where this CEO transition gets scored.

The handoff is set for April 1, 2027. The figure that will say whether it worked is the one Erzan helped build, the $169 billion inside Bernstein Private Wealth Management, and whether the teams that produced it are still on the roster when he takes the chair.

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