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Zephyr

Portfolio analytics, proposals, risk profiling and PSN SMA data for advisors, wealth managers and trust teams

Founded 1994Part of a larger companyinformaconnect.comNot yet confirmed by the company

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What it does

Zephyr is cloud software for portfolio analysis, manager research and client reporting, owned by Informa. It is sold to wealth managers, financial advisors, RIAs, trust professionals and asset managers.

Users can run asset allocation modeling with Monte Carlo simulation, screen mutual funds, ETFs, SMAs and equities, evaluate portfolio performance against benchmarks, generate proposals comparing current and suggested holdings, assess client risk tolerance with standard or custom questionnaires, analyze ESG ratings, and build branded presentations and fact sheets. It includes the PSN database of separately managed account data going back about 40 years, connects to trust accounting and custodial systems, and integrates with Salesforce Financial Services Cloud.

Zephyr dates to 1994 with the StyleADVISOR desktop product. Informa acquired it in October 2012 and relaunched it as a single cloud application in 2015. A limited free trial is offered; pricing is not published.

Best for

Serves
RIAs, Banks and trust companies, Asset managers

Features

  • Asset allocation and Monte Carlo modeling
  • Manager and fund screening
  • Portfolio performance measurement
  • Proposal generation
  • Risk tolerance questionnaires
  • PSN SMA database

Pricing and deployment

Pricing model
Custom quote
Deployment
Cloud

Ask Zephyr for pricing

Integrations

  • Salesforce

Coverage from The Daily Network

Full coverage record

Deals and milestones

Deal Tracker
  • Deal announcedZephyr · YChartsAug 1, 2026

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Profile last verified October 26, 2026 · Sources: company website · Report a correction · Is this your company? Claim this profile

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