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Friday, September 25, 2026The Morning Brief →Sign in
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Christian Bahr

In PWD coverage since September 25, 2026 · 1 story
PWD coverage
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Custom index mandates are won on delivery, not benchmark brand

SIX's index services chief argues that what clients buy behind a bespoke index is the pipeline that carries it, which makes the custom lane an operations contest rather than a naming contest.
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