New Technology, Old Habits: Rethinking the Advisor’s Role in the Age of AI
It is aimed at the question of where AI fits in an advisory workflow, framed around client relationships rather than software features. Advisors weighing how to adopt AI tools may find the reframing of the problem — what should the technology make you better at — useful.
Summary
By the running an ria deskAllianceBernstein's Scott and Ken discuss how advisors are adopting AI, arguing that the common instinct is to use new tools to speed up familiar tasks rather than reconsider what the advisor's role should be. They frame the conversation around the excitement and anxiety AI provokes and how both can narrow an advisor's perspective. The episode then turns to relationship management, describing how AI might support more proactive, personalized client contact.
- The hosts say advisors may gravitate toward tools that make familiar tasks faster while overlooking chances to rethink their role.
- They describe excitement and fear around AI as emotions that can narrow thinking when a broader perspective is needed.
- The discussion connects AI to relationship management, including helping clients feel understood and confident in the advisor's guidance.
- Clients are described as carrying questions into the relationship about whether the advisor understands their needs and notices changes in their lives.
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