How to Create a Great Retirement Plan Participant Experience | Nuveen

In a Nuveen Advisor on the Street conversation, Adriana Courts of Alliant Retirement Consulting discusses what makes a strong participant experience in retirement plans. She says plan design, fiduciary practices, documentation and pricing can fall flat if participants are not engaged, and explains how understanding an organization's culture and demographics helps sponsors customize messaging and one-on-one education. She also discusses the roles of HR leaders, CFOs and business owners in choosing messengers, and calls for less jargon-heavy, more accessible plan education.

1. Courts says a well-designed plan can fall flat if participants are not engaged.
2. Understanding an organization's culture and demographics helps sponsors customize messaging and one-on-one education sessions.
3. HR leaders, CFOs and business owners are described as increasingly involved in choosing the right messengers.
4. Courts urges the retirement industry to move away from jargon and make plan education accessible, approachable and even a little fun.